There is a reason barre has become among the most popular fitness practices in the world - inclusiveness. A mixture of dance exercises, yoga, and pilates, barre is a low-impact form of exercise that people of all age groups and sexes find easy to practice.
However, growing a barre studio business and expanding it is hardly as easy as practicing barre. Here’s a quick look at some of the obstacles barre studio owners such as yourself face, and how Bookee can help your barre studio grow.
Let’s begin with a quick overview of three challenges barre studio owners face that often prevent these studios from reaching their full potential.
Here’s a more detailed look at each of these growth obstacles.
These are two interrelated aspects that make a huge difference to the overall customer experience your brand provides. While many barre studios do have websites that allow prospective members to register themselves for classes, the process of registration and making payments is often lengthy and complicated.
Common distractions during this process are pop-up advertisements and unnecessary information. A complicated registration and payment process is enough to deter customers from signing up for your barre studio membership altogether.
One of the parameters that the growth of any business is measured by is by how many new customers register month on month. This holds good for barre studios as well.
However, a lot of studios find bringing in new customers easier said than done. They lack the expertise, and often, the tools needed to market their services and connect with their target audience, making it worth their while to sign up for barre classes at these studios.
Another common issue that plagues fitness businesses is that while bringing in new customers is hard enough, they find it even harder to retain existing ones. Existing customers could leave for a variety of reasons, ranging from poor customer experiences to a lack of motivation and financial constraints.
While new customers are a great source of new income, it is the existing customers that ideally ought to pay to keep the bare studio afloat. When studios find it hard to retain customers, it isn’t unlikely to find them struggling to stay afloat.
When you choose Bookee, you get a lot more than just the most comprehensive fitness studio management software. You get a growth partner with the experience and expertise to ensure your barre studio grows.
Here are four ways Bookee will help your barre studio grow.
Let’s now dissect each of these specialized services we offer, and how they will help you grow your barre studio.
Our revenue reporting feature allows you insights as to which services or outlets are generating the most revenue and which areas are lacking for your barre brand. You can use intelligent data from these reports to address areas of concern and build strategies to strengthen your revenue flow based on these reports.
Bookee offers you a single platform from which you can have total control over your social media accounts and social media marketing budgets. Leverage social media to reach untouched audiences and ensure growth for your barre studio.
Now that we’ve given you an insight into some of the ways Bookee can help you grow your barres studio business, it’s time for you to book a demo with our experts.
You will discover what makes Bookee the most comprehensive management software for fitness businesses, and why we are the perfect growth partners to plan your future with.